All posts tagged as photography

Vivian Maier: Hype or hyper good?

In Marketing,photographer,photography by H. de Pagter / 22/06/2013 / 1 Comment

At this moment two photo books are available with a selection of the photos of Vivian Maier. Maier is nowadays very popular. As well as her books as the exhibitions are successful. A visitor of an exhibition stated:
“The reception was jam packed. Wall to wall people. Too many in fact. Soon after we got there they stopped letting people in. Then it started to thin out and you could see more than one photo at a time. When we finally left there was a line about 100 feet long waiting to get in.” (Charles B58: dpreview.com).
It seems that there is a serious audience to buy prints of het photos. According to the NYTimes a print of 12 x 12 inch cost $1800 – $5000. Based on her popularity the question rise if Vivian Maier is that good as suggested or are we confronting a well-organized hype, surrounded with a bit of mysteriousness.

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Workshop Branding for Photographers

In entrepreneurship,Marketing,photography by H. de Pagter / 29/05/2013 / 0 Comments

Monday 27th of May the Belgian association for professional photographers, vzw Studio, organized a workshop about branding. With the appearance of thirty members the workshop was sold-out. vzw Studio recognized the importunacy of this topic and I had the honor to have a interactive workshop with the audience. The goal of the workshop was to help the photographers building their own brand as photographer.

The need for branding

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A different, but apposite, portrait

In photography by H. de Pagter / 26/05/2013 / 0 Comments

Normally my portraits are close to the reality. Most of the time the subject (or model) is recognizable and in a natural way portrayed. In this case it was different. The assignment was to transform a beautiful friendly woman (Loraine Delano) into a drug addict. The goal of the photo was to create a mild shock effect.

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Dutch National Photographer; a marketing trick!

In photography by H. de Pagter / 21/05/2013 / 0 Comments

In the year 2000 was the start of Gerrit Komrij as first Dutch National Poet. The phenomenon National Philosopher was introduced in 2011 with Hans Achterhuis as rookie. The similarity between the National Poet and the National Philosopher is to bridge a gap. Not everyone is familiar with poetry and philosophy. The aim of the National poet and Philosopher is to bring the domains closer to the common people and to increase its popularity. That is clear and reasonable, I think. But what about the Dutch National Photographer?

Since April 2013 Ilvy Njiokiktjien is the first National Photographer of the Netherlands. She is allowed (even more urged) to initiate interesting new photo projects. The inventor of this new phenomenon is the Fotoweek (Photo week) Foundation. Ilvy is the ambassador of the Dutch photographers and she is but the base of Fotoweek.

What is ‘our’ opinion about this new phenomenon?

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