Herman de Pagter is not only an award-winning professional photographer but also a marketer. He graduated at the University of Tilburg as master of marketing. Since then he gives presentations and workshops about photography, marketing, branding, street photography and entrepreneurship. Herman is also a co-writer of the higher education study book ‘Marketing, a real life perspective’ (published by Pearson Education Amsterdam).
Gathering and sharing knowledge is identified as crucial for photographers. The upcoming competition makes it necessary that photographers will develop themselves as modern entrepreneurs with knowledge of marketing. Therefore this website will publish knowledgeable and useful articles about photography, marketing and entrepreneurship.
If you have an interesting article, or link, to share… please don’t hesitate to contact me. I will put a link or the article on this website. Let’s help each other to fight the competition and become better photographers and entrepreneurs.